The Salon by NADA and The Community

Mandy Franca is an Amsterdam-based artist. As a multidisciplinary artist, she researches the influence of the digital realm on artefacts, mundanity and the influence of migration. Franca’s work is an ongoing investigation into the notion of interconnectedness, drawing from life experiences which are informed by growing up in a cross-cultural environment and her personal archive. She researches and observes the meaning of mundanity to give eternal value to seemingly insignificant places and objects. As a result the notion of preserving languages, traditions, domestic settings and everyday objects in a state of flux — meaning — digital and physical due to digitalization and globalization, takes precedence in her work. Franca’s priority is to bring the individual experience into a broader communal context and show the parallels between our common needs, objects and experiences with the notion of care as a fundamental aspect of being.